lukeMV

Worcester, MA based digital media developer and social scene aficionado.

Breaking a brand

Tiger Woods’ brand is worth $82 million according to Forbes, as big as that sounds, it is down from the $110 million he was worth in 2008. Woods started his professional golf career in 1996 after signing his first endorsement deal from Nike and Titleist (totaling $60 million). It took approximately 12 years to increase [...]